# CASE 5 PANTRY MARKETS Pantry Markets is a medium-sized southeastern grocery chain head- quartered in Tampa,...

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CASE 5 PANTRY MARKETS Pantry Markets is a medium-sized southeastern grocery chain head- quartered in Tampa, Florida. Sales for the chain have been growing at an average rate of 20% per annum; the chain opened four new stores last year. Although Mr. Carl Royal, president of Pantry Markets, is modest about his achievements, the grocery chain has been increas ingly recognized as a strong competitor in several markets. "In a nutshell," Mr. Royal says, "our marketing strategy over the years has been to give our customers value for their money and known quality products. We are not like these modern discount supermarkets or warehouse grocers. We provide a nice self-service supermarket atmosphere. Being a small chain is not easy. We have to strive for a concentrated strategy among segments of the market where Pantry Markets can satisfy customer needs better than anybody else. We're looking for markets where we have a competitive advan- tage. So far we have found our market segment among the 'middles'; middle class, middle aged, and the middle stages of the family life cycle." Copyright © 1987 by Hughn Mithin com A "new" market awakening Five months ago, Mr. Royal attended a Latin Market Seminar in Miami which generated some serious thinking. In his own words: "The seminar was an awakening event. I knew these Spanish people were out there in many of my markets, but never realized how impor- tant they were. I guess I had Spanish market myopia." This case was prepared by Bert Valencia and Danny Bellenger, Texas Tech University
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A 53.7kg spacewalking astronaut pushes off a 637.0kg satellite, exerting a 120.0N force for the 0.540s it takes him to straighten his arms. How far apart are the astronaut and the satellite after 6.72min?...
Exercise 12-04 a-b (Part Level Submission) (Video) McGill and Smyth have capital balances on January 1 of $54,000 and$37,000, respectively. The partnership income-sharing agreement provides for (1) annual salaries of $20,000 for McGill and$12,000 for Smyth, (2) interest at 10% on beginning capital...